Managing a website is a real undertaking that takes a lot of time and resources. An easier and simpler alternative to building a website would be to create a Blog page (from the words web log or web journal).
Blog pages are best to use if the idea or concept to be presented is linear and uncomplicated. If further explanations or resources are needed on the topic, the blog can link up with other blogs easily enough. It is simple to manage and update, and can be given a more "personal" voice should the blogger choose to.
Although blogs have been around for quite some time, it has gained popularity because of the number of platform providers for blogging, as well as the applications and programs available for customizing today's blog pages that are available online, and usually for free.
Uploading content such as pictures, videos, "skins" or profiles used to be a long and geeky process that took forever. These days, a blogger only needs to download software and get to work.
This gave rise to a growing industry of blog hosting services that cater to the blogging community. In technical terms, the blog hosting provider will be holding the domain, and all the bloggers will be their subdomains. That way the blogger can publish their content without having to worry about servers, domain name registrations, scripting and programming languages.
A blogger can even create a blog offline and just upload it to the blog hoster's site, or create the blog while online if they do not wish to download the software. One of the more popular blog sites is the Blogger.com from Google. Almost anyone can learn to create a blog with their software, and almost everyone has.
The Blogger site offers an array of preset templates for fonts, colors, lay-outs, and designs that a user can customize by clicking on a few buttons. They then submit the content to the site, and a few moments later, it is published. Most of these preset templates are free, but there are templates where one has to shell out a few bucks.
There are other blog hosting sites that offer their services for a small fee. In such cases, the blogger would do well to evaluate the performance of the blog hosting provider before paying out. Blog sites that are popular can demand a lot from the blog hosting server, and if the scalability of the blog hosting provider is not up to par, the blogger may just end up throwing their money away and wasting their efforts on a blog that no one can access.